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Isvari Maranwe
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Isvari Maranwe, CEO of Yuvoice, discusses the problems with traditional for-profit social media algorithms that rely on advertising incentives and outrage.
Best quotes
in the wake of the chaos that we currently see on current social media when it comes to outrage loneliness addiction and generally not very healthy and productive conversations we have decided to create and launch a social platform that focuses on social good
one of the most incredible Parts about what we're doing is is we figured out a way to reward people online for the tangible impact they make in the real world instead of likes or content so we're not a content creator platform
social media currently struggles with figuring out how to balance the interest between investors and the people who want to make a profit from shares on Tik Tok or Twitter or LinkedIn or whatever right and also big companies that want to advertise
at some point you have to realize everybody is online everybody is sharing their opinions online the online world is the real world we are long past the ability to be like it doesn't matter it matters
we are not trying to go viral so our goal is very much to grow a thousand users make sure they love the product 10,000 users make sure they love the product 100,000 Etc we really want a steady sustained growth
FAQ
What is Yuvoice?
Yuvoice is a nonprofit-owned and managed social platform created by Isvari Maranwe that focuses on social good and rewards people online for tangible real-world impact rather than likes.
Why does Isvari Maranwe say big social media cannot fix its unhealthy environment?
She explains that for-profit social media is driven by advertising incentives and money interests that do not balance well with user experience. Algorithms promote outrageous, racist, or sexist content because it sells clicks and ads, making it difficult to maintain a healthy environment.
How does Yuvoice plan to grow its platform?
Yuvoice plans to grow slowly and steadily through rigorous testing rounds rather than going viral. They aim to scale from a thousand users to ten thousand and one hundred thousand users to ensure they maintain their values and ethics.
Where can people find more of Isvari Maranwe's work?
People can check out yuvoice.org, visit her personal website using her first name dot com, or subscribe to her Superhero Bulletin newsletter, which has over 45,000 subscribers.
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